The marketing landscape is constantly evolving, and marketers need to be able to adapt quickly. MIT's Marketing degree is designed to give you the skills and knowledge you need to succeed in this dynamic field. You'll learn the fundamentals of marketing, as well as how to apply them to real-world situations. You'll also develop strong communication, strategic thinking, and commercial thinking skills.
MIT's Marketing degree is unique in a number of ways:
- Become the best version of yourself: At MIT, we believe that everyone learns differently. That's why we tailor our degrees to fit your unique learning style and provide personalised attention from your lecturers. We're here to help you succeed and become the best digital marketer you can be.
- Personalised attention: MIT's small class sizes ensure that you'll get the personalised attention you need to succeed. Your lecturers will be available to answer your questions and help you embed what you're learning.
- Graduate with Real-World Marketing Experience: In today's fast-paced professional landscape, employers are actively seeking candidates with practical experience. MIT ensures you're well-prepared for the real world through work-integrated learning integrated into every course at MIT. This means that you'll have the opportunity to gain hands-on experience working on real-world marketing projects by the time you graduate.
Here are just a few of the things you'll learn in MIT's Marketing degree:
- Marketing Analytics
- Digital marketing
- Brand management
- Product marketing
- Public relations
In addition to the core marketing courses, you'll also have the opportunity to choose from a variety of electives, such as:
- Digital Marketing Strategy and Planning
- Brand Strategy
- Business Ethics and Sustainability
- Human Resource Development
- Entrepreneurship in a Digital age
By the time you graduate from MIT's Marketing degree, you'll have the skills and experience you need to launch a successful career in any marketing role. You'll
- Gain a broad and coherent knowledge of marketing and business applications in the global context.
- Be able to critically evaluate marketing alternatives and propose and apply effective and/or creative solutions.
- Demonstrate knowledge in the process of creating, communicating, delivering and exchanging offerings that have value to customers
- Be able to plan, implement, control and evaluate marketing strategies, tactics and operations through critical marketing research and data analysis and respond to marketing challenges.
- Achieve a professional credential that will be recognised and valued globally.
MIT's Marketing degree is accredited by the Australian Marketing Institute (AMI) and The Chartered Institute of Marketing (CIM), which means that you'll be graduating with a degree that is recognised and respected by employers throughout Australia and the world.
Ready to launch your career in Marketing?
If you're ready to launch a successful career in marketing, MIT's Bachelor of Business, major in Marketing degree is the perfect place to start. Contact us today to learn more about our program and how we can help you achieve your career goals.
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Bachelor of Business, major in Marketing
Other Undergraduate Business Degrees
In addition to our Bachelor of Business degree with a major in Marketing, MIT also offers a variety of other undergraduate business degrees, including:
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