BA219 - Electronic Commerce and Enterprise Systems

Credit Points: 15 credit points

Workload: 36 hours

Prerequisite: BN110 Information Systems Fundamentals

Co-requisite: N/A

Aims & Objectives

This unit develops students' awareness of electronic commerce issues and their understanding of the stakeholders, their capabilities and limitations in the strategic convergence of technology and business. Students develop their ability to evaluate e-commerce businesses and to explore future electronic business opportunities. Topics include business models for electronic commerce, security, legal and ethical issues, and technologies that underpin electronic commerce. For Course Learning Outcomes and further information relating to Bachelor of Business programs please visit our website:

More specifically, this unit is about conducting business in the digital and electronic environment. The origins, growth and technical operation of the Internet are examined with respect to business practices, strategies and performance. This unit introduces enterprise information systems specifically in the area of electronic commerce. These systems are useful business tools that enable an organisation to record, summarise and report events arising from interactions with its environment including customers and suppliers. In addition, this unit examines the global implications of digital and electronic commerce including legal, ethical, security and social aspects.

Unit topics include:

  • Introduction to electronic commerce.
  • Business development and strategy for electronic commerce.
  • Technological innovations for electronic commerce.
  • Social controversies and impacts of electronic commerce.
  • Innovation: Designing the future of electronic commerce.

Learning Outcomes

The Course learning outcomes applicable to this unit are listed on the Melbourne Institute of Technology’s website:
At the completion of this unit students should be able to:
a. Review electronic commerce and stakeholders, and issues related to the strategic convergence of technology and business.
b. Evaluate the global nature and issues of electronic commerce as well as the rapid technological changes taking place. 
c. Evaluate electronic commerce strategies and technology choices. 
d. Judge ethical, social and legal aspects of electronic commerce.
e. Analyse features of e-commerce businesses to initiate future directions or innovations.


Assessment Task Due Date A B Unit Learning Outcomes
1. Formative Assessment Week 2 - 5% a
2. Contribution and Participation Weeks 1-12 - 5% a-e
3. In-Class Test Week 6 - 20% a,b
4. Report [Group] Week 11 15% - a-c
5. Presentation [Group] Week 11 - 5% a-c
6. Case Study Analysis [3 hours] TBA - 50% b-e
TOTALS   15% 85%  

Task Type: Type A: unsupervised, Type B: supervised.

Contribution and Participation (5%)

This unit has class participation as an assessment. The assessment task and marking rubric will follow the Guidelines on Assessing Class Participation ( Further details will be provided in the assessment specification on the type of assessment tasks and the marking rubrics.

Teaching Methods

NOTE: All School of Business units 3-hour workshops Flipped Classroom Mode.

Textbook and Reference Materials

Note: Students are required to purchase the prescribed text book and have it available each week in class.

Prescribed Text Book

  • Laudon, K.C. and Traver C.G. (2018). E-Commerce 2018 14e (Global Edition) Pearson.

Other recommended references

  • Schneider, G. (2017). Electronic commerce 12e. Cengage, U.S. 
  • Chaffey, D. (2014) Digital Business and E-Commerce Management 6e. Person.
  • Turban, E. and King, D. (2012) Electronic Commerce 2012 7e (Global Edition). Pearson.

Journal articles

  • Geerling, M. (2018). E-commerce: A merchant's perspective on innovative solutions in payments. Journal of Payments Strategy & Systems, 12(1), 58-67.
  • Molinillo, S., Liébana-Cabanillas, F., & Anaya-Sánchez, R. (2018). A Social Commerce Intention Model for Traditional E-Commerce Sites. Journal of Theoretical & Applied Electronic Commerce Research, 13(2), 80-93. doi:10.4067/S0718-18762018000200107.
  • Wruck, S., Vis, I. A., & Boter, J. (2017). Risk control for staff planning in e-commerce warehouses. International Journal of Production Research, 55(21), 6453-6469. doi:10.1080/00207543.2016.1207816.

Adopted Reference Style: APA can be found in MIT library referencing.
The Referencing style for this using is APA: See the MIT Library Referencing webpage: and the Unit Moodle page for additional referencing support material and weblinks.

Graduate Attributes

MIT is committed to ensure the course is current, practical and relevant so that graduates are “work ready” and equipped for life-long learning. In order to accomplish this, the MIT Graduate Attributes identify the required knowledge, skills and attributes that prepare students for the industry.
The level to which Graduate Attributes covered in this unit are as follows:

Ability to communicate Independent and Lifelong Learning Ethics Analytical and Problem Solving Cultural and Global Awareness Team work Specialist knowledge of a field of study


Levels of attainment Extent covered
The attribute is covered by theory and practice, and addressed by assessed activities in which the students always play an active role, e.g. workshops, lab submissions, assignments, demonstrations, tests, examinations.
The attribute is covered by theory or practice, and addressed by assessed activities in which the students mostly play an active role, e.g. discussions, reading, intepreting documents, tests, examinations.
The attribute is discussed in theory or practice; it is addressed by assessed activities in which the students may play an active role, e.g. lectures and discussions, reading, interpretation, workshops, presentations.
The attribute is presented as a side issue in theory or practice; it is not specifically assessed, but it is addressed by activities such as lectures or tutorials.
The attribute is not considered, there is no theory or practice or activities associated with this attribute.