BM214 - International Business Management

Credit Points: 15 credit points

Workload: 36 hours

Prerequisite: BB103 Management Principles

Co-requisite: N/A

Aims & Objectives

This is a second year core unit in the Bachelor of Business Management and offered as an elective unit in the Bachelor of Business Accounting and Marketing majors. For Course Learning Outcomes and further information relating to Bachelor of Business programs please visit our website:

This unit considers management theory from a global perspective and looks at the social, cross-cultural and institutional influences on international business. Students will become familiar with trade theory, market entry strategies, creation of joint ventures and business ethics. In the final lectures, students will be introduced to the challenges of international business, with a focus on global human resources, marketing, research and development. The unit concludes with an examination of the regional economic integration and the future of international management. Students are required to have prior knowledge of the basic fundamentals of management to be able to practically apply the new learnings.

Unit topics include:

  • The Rise of Globalization.
  • The Evolution of International Business.
  • Regional Economic Integration.
  • The Cultural Environment of Global Business.
  • The Legal, Economic and Political Environment of Global Business.
  • Corruption and Ethics in Global Business.
  • Entry Strategies in Global Business.
  • Control of Global Business.
  • The Organization of Global Business.
  • Global Human Resource Management.
  • Global Marketing.

Learning Outcomes

The Course learning outcomes applicable to this unit are listed on the Melbourne Institute of Technology’s website:
At the completion of this unit students should be able to:
a. Identify the implications of divergent international cultures for international  business management and apply those principles to decision making.
b. Review and evaluate political and economic risk associated with different international markets.
c. Identify and evaluate alternative methods of market entry and international ventures.
d. Collaborate in diverse groups and communicate plans clearly.
e. Evaluate ethical and social business issues and develop appropriate solutions.


Assessment Task Due Date A B Unit Learning Outcomes
1. Formative Assessment Week 3 - 5% a
2. Contribution and Participation Weeks 1 - 12 - 5% a-e
3. Essay [Individual] Week 5 - 20% a-d
4. Research Report [Group] Week 8 10% - a-e
5. Research Report Presentation [Group] Week 8     - 10% a-e
6. Case Study Analysis [3 hours] TBA - 50% a-e
TOTALS   10% 90% 100%

Task Type: Type A: unsupervised, Type B: supervised.

Contribution and Participation (5%)

This unit has class participation as an assessment. The assessment task and marking rubric will follow the Guidelines on Assessing Class Participation ( Further details will be provided in the assessment specification on the type of assessment tasks and the marking rubrics.

Teaching Methods

NOTE: All School of Business units 3-hour workshops Flipped Classroom Mode.

Textbook and Reference Materials

Note: Students are required to purchase the prescribed text book and have it available each week in class.

Prescribed Text Book

  • Peng, M. & Meyer, K. (2019). International Business, 3rd Ed. Cengage Learning EMEA, Australia.

Other recommended references

  • Gaspar, J., Arreola-Risa, A., Bierman, L., Hise, R., Kolari, J. and Murphy-Smith, L. (2017). Introduction to Global Business: Understanding the International Environment and Global Functions, 2nd Ed. South- Western, Cengage Learning.
  • Grosse, R. & Meyer, K.E. (2018). Oxford Handbook of Managing in Emerging Markets, Oxford University Press, UK.
  • Hill, C. (2014). International Business: Competing in the Global Marketplace, 10th Ed. McGraw-Hill Higher Education. 
  • Peng, M. & Meyer, K. (2019). International Business, 3rd Ed. Cengage Learning EMEA, China.


  • Journal of International Business Studies.
  • European Journal of International Management. 
  • Journal of International Economics.
  • Management International Review. 

The Referencing style for this unit is APA: See the MIT Library Referencing webpage: and the Unit Moodle page for additional referencing support material and weblinks.

Graduate Attributes

MIT is committed to ensure the course is current, practical and relevant so that graduates are “work ready” and equipped for life-long learning. In order to accomplish this, the MIT Graduate Attributes identify the required knowledge, skills and attributes that prepare students for the industry.
The level to which Graduate Attributes covered in this unit are as follows:

Ability to communicate Independent and Lifelong Learning Ethics Analytical and Problem Solving Cultural and Global Awareness Team work Specialist knowledge of a field of study


Levels of attainment Extent covered
The attribute is covered by theory and practice, and addressed by assessed activities in which the students always play an active role, e.g. workshops, lab submissions, assignments, demonstrations, tests, examinations.
The attribute is covered by theory or practice, and addressed by assessed activities in which the students mostly play an active role, e.g. discussions, reading, intepreting documents, tests, examinations.
The attribute is discussed in theory or practice; it is addressed by assessed activities in which the students may play an active role, e.g. lectures and discussions, reading, interpretation, workshops, presentations.
The attribute is presented as a side issue in theory or practice; it is not specifically assessed, but it is addressed by activities such as lectures or tutorials.
The attribute is not considered, there is no theory or practice or activities associated with this attribute.